Google Business Profile Management

Get found on Google Maps and win the local 3-pack.

Google Business Profile management is the creation, verification and ongoing optimisation of your business listing on Google Search and Google Maps. Digital Drifters sets up and manages your profile—categories, services, photos, posts, reviews and Q&A—so you rank in the local 3-pack and win more calls, visits and enquiries.

Book a consultation Call +44 7466 908663

Overview

How our Google Business Profile service helps your business grow

When someone searches for a service “near me” or in their city, Google shows a map with three businesses—the local 3-pack—above the regular results. Those three listings receive most of the calls, direction requests and website clicks. Your Google Business Profile (formerly Google My Business) decides whether you’re one of them.

We handle everything from scratch: creating your profile, choosing the right primary and secondary categories, writing a keyword-rich description, adding services, products, opening hours, attributes and service areas, and guiding you through Google’s verification process. Already have a profile? We audit and fully optimise it, and fix suspensions, duplicates or incorrect information.

Ranking is an ongoing effort, so we keep your profile active with weekly Google posts, fresh photos, answers to customer questions, review generation and professional review responses. We also build consistent local citations across directories so Google trusts your business details.

What's included

Our google business profile service includes

  • New profile creation and verification support
  • Category, service, product and attribute optimisation
  • Keyword-rich business description
  • Professional photo uploads and weekly Google posts
  • Review generation strategy and response management
  • Local citations and NAP consistency across directories
  • Monthly insights: calls, direction requests and website clicks

Why it matters

The results you can expect

  1. 01Show up when locals search “near me”
  2. 02More phone calls, bookings and store visits
  3. 03A trusted, review-rich first impression

How we work

Our Google Business Profile process, step by step

  1. 01

    Create or audit

    Set up a new profile or audit an existing one against ranking factors.

  2. 02

    Verify

    Guide verification by postcard, phone, email or video.

  3. 03

    Optimise

    Categories, services, description, photos, hours, attributes and service areas.

  4. 04

    Stay active

    Weekly posts, photo updates, Q&A and review responses.

  5. 05

    Report

    Monthly insights on calls, directions, website clicks and map rankings.

FAQ

Google Business Profile questions

Can you create and verify a new Google Business Profile?

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Yes. We create the profile, choose the right categories, complete every field and guide you through Google’s verification process (postcard, phone, email or video verification).

How do I rank higher on Google Maps?

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Google Maps rankings depend on relevance, distance and prominence. We improve relevance with optimised categories and content, and prominence with reviews, posts, photos and consistent local citations.

Do you manage reviews?

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We set up an ethical review-request process and write professional, on-brand responses to reviews—positive and negative—to build trust and local ranking signals.

Is Google Business Profile free?

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Yes. Creating and maintaining a Google Business Profile is free. Our service covers the expertise and time required to set it up correctly, optimise it and manage it so it ranks and converts.

Can I rank on Google Maps without a physical shop?

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Yes. Service-area businesses that visit customers can hide their address and set service areas instead. We configure this correctly so you remain eligible to appear in local results.

What if my Google Business Profile is suspended?

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We review the likely cause, correct any guideline issues and prepare a reinstatement request with the supporting evidence Google typically asks for.

Related services

Search Engine OptimizationRank higher on Google and turn search traffic into customers.AEO – Answer Engine OptimizationBecome the answer in featured snippets, voice search and People Also Ask.GEO – Generative Engine OptimizationGet recommended by ChatGPT, Gemini, Perplexity and Google AI Overviews.

Ready to grow with Digital Drifters?

Tell us about your project and we’ll arrange a discovery call.

Contact us